The combination of virtual images with real-life images is proving increasingly popular among those that have decided to reorganise their domestic spaces and among the companies that are promoting this new experiential model. Many companies have chosen to go down this new path, taking all sorts of directions. Let’s take a look at a few examples.

Houzz is the online platform dedicated to interior design and redevelopment which – through AR technology – enables its purchasers to “test” the furniture in their houses before they buy it.

Artzibit allows its users to see exactly how an art piece would look in their environment before buying it, in just a few simple steps.

Ikea and Wayfair have already introduced a number of AR applications, and they have been followed by many other retailers that are testing new solutions to bring their products to life in similar ways.

In the meantime this phenomenon is also expanding outside the design and furnishing world, giving rise to platforms like inkhunter, which enables anyone to test out a tattoo on their “virtual skin” before making it permanent.

As such, VR has a whole myriad of potential applications and functions and we are curious to see which new markets it will be applied to in the future.

Forbes.com – How Augmented Reality will make decorating your home easier than ever